Germany
BMW
- Founded
- 1916
- Country
- Germany
- Headquarters
- Munich, Germany
- Founder
- Franz Josef Popp
- Parent company
- BMW Group
- Category
- Luxury, Sports
BMW logo
The iconic blue and white of the BMW logo are inspired by Bavaria’s state flag. It serves as a permanent tribute to the company’s heritage and its birthplace in Munich, Germany.
Logo meaning
The blue-and-white roundel echoes the Bavarian state flag; the myth of it depicting a spinning propeller came from a later advertisement.
History
Bayerische Motoren Werke began as an aircraft-engine maker before moving to motorcycles and, from 1928, cars. It has since become a global benchmark for driver-focused luxury sedans and coupes, and the parent of MINI and Rolls-Royce.
BMW logo history & evolution
1913
The Rapp Roots
1917
The Birth of the Legend
1933
The Bold Pre-War Look
1953
The Post-War Modernization
1963
The "Neue Klasse" Era
1997
The 3D Digital Age
2020
Minimalist & Transparent
BMW cars and models
- 3 Series
- 5 Series
- X5
- M3
Frequently asked questions
What is BMW?
BMW is a car brand from Germany and founded in 1916, operating under BMW Group. The brand is positioned in the Luxury, Sports segment.
What country is BMW from?
BMW is a car brand from Germany.
When was BMW founded?
BMW was founded in 1916.
Who owns BMW?
BMW is part of BMW Group.
What does the BMW logo mean?
The blue-and-white roundel echoes the Bavarian state flag; the myth of it depicting a spinning propeller came from a later advertisement.
Has the BMW logo changed over time?
Yes. This page documents 7 versions of the BMW logo, dating from 2020 to 1913.
What cars does BMW make?
BMW's lineup includes the 3 Series, 5 Series, X5, M3.
What type of cars does BMW make?
BMW is positioned in the Luxury, Sports segment.
Can I download the BMW logo?
Yes. This page offers high-resolution BMW logo images (PNG/WebP) for download, along with 7 historical logo versions. All trademarks belong to their respective owners.
Trademark notice
All brand names and logos are the property of their respective owners. Logo history and historical imagery are compiled from publicly available information on the internet and official brand sources. This page is provided for informational and reference purposes only.
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