What is the main Romanian car brand?

Dacia is Romania's leading marque, known across Europe for offering roomy, straightforward and highly affordable vehicles as part of the Renault Group.

Why are Romanian cars so affordable?

Dacia's strategy is built on simplicity — sharing proven components, minimising complexity and focusing on core value — which allows it to consistently undercut rivals on price.

Romania Car Brands — 1+ Brands & Logos (2026)

Documented brands

Dacia · 1966

Oldest marque

Dacia · 1966

Newest marque

Europe's champion of value-focused, practical motoring.

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Dacia

Romania · 1966

Frequently asked questions

What is the main Romanian car brand?: Dacia is Romania's leading marque, known across Europe for offering roomy, straightforward and highly affordable vehicles as part of the Renault Group.
Why are Romanian cars so affordable?: Dacia's strategy is built on simplicity — sharing proven components, minimising complexity and focusing on core value — which allows it to consistently undercut rivals on price.

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